SEO
SEO: get found on Google
More visitors from Google who are really searching for your services: a structured approach to better visibility.
A beautiful website is no use if nobody can find it. SEO (search engine optimisation) makes sure your business shows up when potential customers search Google for what you do. That brings visitors who are already interested, and so more enquiries and orders than general awareness alone.
At Dave’s Websites, SEO is not an afterthought but part of how we build websites. We also help existing websites and web shops perform better, and we set up a Google Business Profile for you, so you are clearly visible locally as well.
What SEO covers
What we do for your visibility
SEO combines technology, content and credibility.
Keyword research
We work out which search terms your customers use and choose the pages and copy to match.
Technical foundations
Speed, mobile display, a logical structure and clean code, so search engines can read your site properly.
Copy and titles
Clear headings, compelling titles and meta descriptions that earn clicks from search results.
Internal links
Smart links between pages help visitors and search engines find your most important pages.
Local visibility
A complete Google Business Profile and local signals, so you appear when someone searches in your area.
Measuring and adjusting
With analytics and Google Search Console we see what works and where the opportunities are.
Method
Our SEO approach
Structured, understandable and free of unrealistic promises.
01
Analysis
We look at your current website, keywords, competitors and opportunities.
02
Plan
You receive clear advice with priorities, so you know what needs to happen first.
03
Implementation
We adjust technical points, copy and structure, on the site itself and in your Google profile.
04
Measure and improve
We follow the results and adjust. SEO is an ongoing process, not a one-off job.
Local SEO
Be found locally
For many businesses, customers come from nearby. In that case local SEO matters a great deal: people search for “hairdresser in Emmen” or “electrician near me” and often pick one of the first results on Google and Maps. A well-set-up Google Business Profile, consistent business details and a website that states your service area clearly all improve your chances of being there.
Read our practical tips in the article local SEO for small businesses and in our guide to optimising your Google Business Profile.
Realistic
What you can and cannot expect
Nobody can honestly guarantee a particular position on Google, because search engines decide the ranking themselves and keep changing it. What we can do is bring your website into good order, technically and in terms of content, use opportunities you are currently missing and make progress measurable. SEO results usually take a few months to become clearly visible, and they keep growing if you keep investing in good content.
Want to know where your site stands today? Get in touch for a no-obligation chat. You may also want to read our step-by-step guide to a new website, in which visibility is a fixed part of the process.
FAQ
Frequently asked questions
Answers to the questions we hear most often. Is yours not listed? Get in touch.
What is SEO?
SEO stands for search engine optimisation: everything you do to rank higher and be easier to find in search results such as Google. It combines technology, content and credibility.
How long does SEO take to show results?
The first effects are usually visible after a few months. How fast it goes depends on your sector, your competition and the starting point of the website.
Can you guarantee first place on Google?
No. Nobody can honestly promise that, because search engines decide what appears where. We do work on everything you can influence yourself.
Is SEO important for a local business?
Yes, especially for local searches. A complete Google Business Profile and a clear statement of your service area make a big difference.
Do you also do SEO for an existing website?
Yes. We review your current website, advise on what can be improved and, if you wish, carry out the changes as well.
Thinking about a new website or web shop?
Tell us about your business and your goals. In a personal intro call, by phone or at your location, we will think along with you, without obligation.