Web shop development
Web shop development: custom and easy to find
A custom web shop that customers trust, that works fast on mobile and that you can manage yourself.
Selling online can be a significant addition to your shop or business. A good web shop is more than a catalogue with a shopping cart: it makes buying easy, builds trust and is found by people searching for what you sell. We build custom web shops that fit your range, your way of working and your customers.
As with our websites, we build with WordPress, so you can manage products, prices and copy yourself. From the first sketch we take visibility, speed and a simple checkout into account.
Features
What a good web shop needs
Our web shops are built to get visitors to buy.
Clear product pages
Clear photos, descriptions and prices, with product categories that help customers quickly find what they are looking for.
Shopping cart and checkout
A short, clear ordering process with a shopping cart and customer accounts, so customers are happy to return.
Visible on Google
Web shop SEO: good category pages, product copy and structure for search engines.
Fast and mobile-friendly
Many orders are placed on a phone. That is why we design the mobile shopping experience just as carefully.
Manage it yourself
Adding products, changing prices and posting promotions is something you do yourself in a familiar environment.
Safe and maintained
With our maintenance service and hosting your shop stays up to date and protected.
Process
How we build your web shop
Before we begin, we talk with you about your range, shipping methods, payment options and the way you want to handle orders. Those choices determine how the shop is set up. That way we prevent you from running into limitations later.
- Intake and goals: what do you sell, to whom and how many products?
- Set-up: categories, product data, shipping and payment options.
- Design and build: a shop in your branding, tested on all devices.
- Content and test orders: we test the complete ordering process before you go live.
- Live and growth: after launch we help with maintenance, hosting and SEO.
Do you also sell in a physical shop or hospitality venue? Then a cloud POS system can be a logical addition. For practical guidance, also read our checklist for starting a web shop.
Ongoing care
Hosting and maintenance for your shop
A web shop needs more maintenance than an ordinary company website: prices change, plug-ins have to be updated and payments must keep working reliably. That is why we advise including hosting and maintenance straight away. That can be done with a maintenance subscription, so you do not lose sleep over updates or backups. We set prices for web shops on request, depending on the number of products and the features you want.
Conversion and SEO
Selling starts with trust
A web shop that works technically but attracts no customers delivers nothing. That is why we build visibility in from the start. Good category pages, unique product descriptions and a logical menu structure help Google understand what you sell. And anyone searching for a specific product then lands not on a general page but on the right product page.
The checkout also determines whether a visitor becomes a buyer. Many shopping carts are abandoned because of unexpected costs or an overly long checkout process. We keep the steps short and the costs clear up front, and we test the complete flow on phone and computer. If you also have a physical shop, we look together at how online and in-store selling can connect.
Read more about the basics in the checklist for starting a web shop, or see our explanation of SEO for web shops.
FAQ
Frequently asked questions
Answers to the questions we hear most often. Is yours not listed? Get in touch.
How long does it take to build a web shop?
That depends on the number of products, the features and how quickly product information is supplied. In the intro call we draw up a realistic schedule.
Can I add products myself?
Yes. You manage your range yourself in the WordPress admin; we explain how at hand-over.
Which payment methods can my web shop offer?
We decide that together, based on your customers and payment provider. In the intake we discuss the options.
Can you also maintain my web shop?
Yes. We can take care of updates, backups and small changes through our maintenance service and hosting.
What does a web shop cost?
That differs per project. We set a price on request, depending on your range and features.
Thinking about a new website or web shop?
Tell us about your business and your goals. In a personal intro call, by phone or at your location, we will think along with you, without obligation.